AdvisorPro is an educational website and referral service. This page explains plainly what that means, and what it does not.
What we do
We explain insurance in general terms: guides, checklists, calculators and a glossary.
If you choose to send a request, we pass it to a licensed insurance advisor who can help with what you asked for. You send a request only if you want to.
What we don't do
We do not sell insurance or issue policies.
We do not give advice, recommendations or quotes. The licensed advisor you are connected with does that.
We do not rate, rank or recommend insurers or products.
We do not tell you what you should buy.
What happens to your information
Pages and tools you simply read or use do not need you to give us anything. The tools on this site, such as the questions builder, the home inventory and the claim-ready card, work in your browser. What you type is not sent to us.
If you send a request, your details are shared with AdvisorPro and the licensed advisor it connects you with, with your consent, for your request. The Privacy Policy has the details.
What happens after you send a request
You tell us what kind of insurance you are asking about.
A licensed advisor contacts you, by the ways you chose.
They answer your questions and can provide real quotes from insurers.
You decide. There is no obligation, and cover starts only if you apply and the insurer accepts.
How we keep this site accurate
Each page shows when it was last checked. Rules and products change, so details can go out of date. If you spot something that looks wrong or old, please tell us using the link at the bottom of any guide.
Common questions
Is AdvisorPro an insurance broker?
No. AdvisorPro is an educational website and referral service. It does not sell insurance, give advice or quotes, or issue policies.
Does it cost anything to send a request?
No. Sending a request does not cost you anything, and there is no obligation.
Can I use the guides and tools without sending a request?
Yes. Reading the guides and using the tools does not require a request, and the tools work in your browser.
General information, not advice or a recommendation. Rules differ by province and by insurer, so confirm with your insurer or a licensed advisor. This page was last checked in November 2026.