Intact Insurance: who they are, in plain facts

A neutral profile of Intact Insurance: when it started, where it is based and where to find its own claims and complaint information. AdvisorPro is not connected to Intact and does not rate, rank or recommend insurers.

At a glance

Started: Its roots go back to 1809, with the Halifax Fire Insurance Association
Head office: Toronto, Ontario
Owned by: Intact Financial Corporation, a public company listed on the Toronto Stock Exchange
Names you may see: Intact Insurance, belairdirect and BrokerLink

A short history

1809: The Halifax Fire Insurance Association is founded.
1993: The company's insurance units are brought together under the name ING Canada.
2004: ING Canada lists on the Toronto Stock Exchange.
2009: The company is renamed Intact.
2011: Acquires AXA Canada.
2012: Acquires Jevco Insurance Company.
2015: Acquires Canadian Direct Insurance.

Intact sells under several brand names and through several channels, so the name on your policy may not be the one you expect. Check the exact company named on your policy.

Dealing with Intact

Claims, questions and changes. Use the phone number, website or app on your policy documents. If you bought through a broker or an agent, they can also help you start a claim or make a change.
A complaint. Start with Intact's own complaint process, which you can find on its website or in your policy documents. If it is not resolved, there are independent bodies you can turn to. See where insurer complaints data and help live.
Official website: intact.ca

Before you choose any insurer

Find out how the company is rated for financial strength, and what that does and does not tell you: how to read a financial-strength rating.
Read the policy wording, not only the summary: how to read your policy.
Check that whoever sells or advises on the policy is licensed: check an advisor's licence.
Ask an advisor which insurers they can offer and how they are paid: questions to ask an advisor.

Where these facts come from

Companies change names, owners and brands over time, so confirm anything that matters to you on the company's own website or in your policy documents. This page uses the name only to say which company it is about.

Common questions

Is Intact a good insurer?

AdvisorPro does not rate, rank or recommend insurers, and no single company is the best choice for everyone. What matters depends on your situation: the cover you need, the policy wording, how you want to deal with the company, and its financial strength. Our guides explain how to look at each of those.

Is AdvisorPro connected to Intact?

No. AdvisorPro is not affiliated with or endorsed by Intact, and it does not sell insurance. Company names are used only to say which company a page is about.

Can I get a policy from Intact through AdvisorPro?

AdvisorPro is not an insurer and does not sell policies. It can connect you with a licensed advisor, who can explain which insurers they work with and what each one offers.

More in Insurance companies in Canada: plain facts

General information, not advice or a recommendation. Rules differ by province and by insurer, so confirm with your insurer or a licensed advisor. This page was last checked in November 2026.